In 2021, the new, all-female leadership team at Ricci, the second generation in the family footwear business, moved the company’s headquarters to the medieval town of Serra De’ Conti, Marche in the heart of Italy, seeking a new ‘slow’, light and flexible business model.

The business’ new, more comprehensive vision of the entire supply chain, from the materials to the packaging, means it can invest in increasingly environmentally friendly materials and processes, promote the local region and pay close attention to its people, while always aiming to provide customers with an agile and efficient service.